In an increasingly crowded, dynamic and cost-pressured healthcare system, the pressure for organisations to set themselves and their products apart and communicate their unique value to stakeholders has never been greater.

We help heads of market access, medical, commercial, R&D and corporate business units articulate the value of their brands, science and organisations. We are expert at positioning these value propositions for the diverse and often competing interests of a broad range of stakeholders including:

  • Patients
  • Physicians
  • Payers
  • Policy-makers
  • Influencers

What we offer

To effectively uncover, articulate and amplify value for our clients, we offer a range of services applied alone or in powerful combinations. Our senior teams are drawn from the fields of strategy, market access and communications to build bespoke programmes which include:

  • Customer-facing stakeholder and executive interviews
  • Senior leader and cross-functional alignment workshops
  • Stakeholder needs mapping and ‘belief maps’
  • Market access toolkits
  • Communications strategy and message development
  • Objection handling
  • Tools and resource development
  • Internal briefing and activation plans

Capabilities & experience

Patient access/value 
Patient policy 
Brand and portfolio management
Competitive entry preparedness
Early science and new technology
Corporate and brand reputation
License to operate issues

Case Studies

  • Driving-greater-commercial-focus-Thumbnail-280x180

    Driving greater commercial focus in a priority therapy area

    Insocius mobilised country commercial decision-maker teams to accelerate their focus…

    VIEW CASE STUDY
  • Increasing personalised treatment in a rare disease

    Increasing personalised treatment in a rare disease

    Insocius initiated a strategic planning process to increase use of…

    VIEW CASE STUDY

Find out more

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Interested?

If you think we could help with your business challenge, get in touch.

CONTACT US TODAY